ZoomTrader, one of our recommended binary options brokers, signed a sponsorship deal with a leading Italian football club Bologna FC earlier this month. This cooperation is quite a big step for both parties and, without any doubt, will bring them both a lot of benefits.
Bologna Football Club 1909, or simply Bologna, is truly a historical club that was formed back in 1909. Throughout its existence, it has won the Italian championship seven times, which makes it the sixth most successful team in the history of Italian football. The team finished its last season in Seria A in the 14th place and begun the new season with one win and one defeat in its first two games.
A duration or any financial term details of the agreement were not disclosed to the public. However, under its conditions, ZoomTrader has become the official binary options and entitled to all the benefits that come with this partnership. Since the establishment of sponsorship practice among binary options brokers, it is still one of the most effective and even preferred marketing strategic moves.
What does this Partnership Mean for Both Parties?
Partnering with well-known and established football clubs provides a binary options broker with a lot of benefits. Bologna FC, being one of the most popular clubs, regularly attracts high audience attendance and plenty of attentions from its fans, football enthusiast and sports critics in media. Because of its proven record of success, the club is regularly in the spotlight of press.
As part of this partnership deal, Bologna FC will provide ZoomTrader with the relevant TV-advertising at their home ground Stadio Renato Dall’Ara. It will also give the broker an allowance of hospitality tickets to all team matches.
Another successful Sponsorship Agreement
Apart from Bologna, there is another football partnership that ZoomTrader announced last week. This time, the agreement was with Bundesliga club FC Köln. This deal was signed with the duration of three years and also offers the broker TV promotion opportunities, advertising the home stadium of the club RheinEnergieStadion, and communication through the club’s other channels.
Such sponsorships are also mutually beneficial for both parties. On one hand, the club is provided with secure financial support that is very important for any football club and secures is successful existence. On the other hand, it is a chance for a binary options broker to prove its social responsibility by supporting sponsored team and gain additional publicity.
We are happy to hear about both successful partnership agreements of our recommended binary options broker, ZoomTrader. We also with success both to the broker and the teams in the upcoming season.
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